You'll find all 9 session recordings from our Prompt Summit below. Hear from a stacked lineup of experts and explore a variety of topics around AI! Explore how to improve performance, collaboration, and more with the help of AI.
Structuring and managing creative teams in the AI era shouldn’t look very different. Evolution means integrating AI into the workflow—but all the same principles still apply. Check out this session with Adam Morgan from Splunk and learn about different team structures that you can apply!
Most marketers and creatives are stuck in the “individual phase” of AI use. Which means many are using AI as scattered individuals, not as teams. There’s no cohesive understanding of how to use it as an organization. Learn from Meghan Keaney Anderson at Jasper on how to integrate AI into your team strategy!
The prevalence of AI in design and marketing will make “humanness” more important than ever. A brand’s ability to position itself as more people-driven will be a major differentiator. It's an interesting challenge that Wistia and Superside CEOs, Chris Savage and Fredrik Thomassen, discuss!
Set practical expectations for what you’d like to do with AI, and have fun with it. The most interesting results come from experimentation; from designers and marketers pushing the boundaries and having fun. We talk about integrating play into the workflow in our session with Adam Colyer and Anne Alo.
Algorithms will always be updating, adding new features, and creating news signals. SEO experts Kevin Indig, Aleyda Solis, and Austin Distel speak about this in our session on how SEO is changing in the world of AI. Discover why expert, human-led content that engages and adds value will always rise to the top.
Can AI create a brand like humans can? The short answer is no! But with the right brand guidelines and systems, AI can be taught and prompted to help any creative team explore new concepts and ideas. This is what our workshop with Cameron Worboys from Wise and Phil Maggs from Superside uncovered!
One of the best ways to build collaboration within a team is to bring AI in earlier and more often to the process. This is what we explore in our session with Figma leaders, Andrew Hogan and Kaitie Chambers! Find out how the power of play can also be leveraged to enhance creativity.
Those wishing to leverage AI need to understand and keep in mind that AI is a tool with no human soul behind it. We sat down with John Maeda from Microsoft to ask for his thoughts on how creativity will change with AI. He reminded us that Innovation is relative to what should be innovating. Check out the full session!
AI doesn’t replace talent, it enables it. It’s like putting a Formula 1 car directly into the hands of a trained driver. Learn from our expert speaker Rory Flynn on how marketing teams can leverage tools like Midjourney and AI to meet their goals.
Leveraging the use of AI, customers like Amazon, Reddit, and Salesforce managed to spend less than half of what they normally would