Stuck, stalled or not sure where to start? Discover which superpower you need to unlock the full potential of video marketing and captivate your audience across the multiverse.
According to a recent survey by the Content Marketing Institute, a whopping 88% of organizations aren't using video to its full potential... but why? From skill gaps and overloaded teams, to creative slumps and scaling struggles, we've identified the top five blockers in the multiverse of video marketing based on insights from our 450+ customers.
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Discover your biggest blocker and how to blast past it by taking our quick, two-minute quiz! 🚀
Just like Lois Lane to Superman, video's attraction is undeniable. In fact, we've found content with video increases clicks by 300% in the search engine results pages (SERPs).
Video ads amplify performance
Video and Magneto have a lot in common. They're both magnetic, irresistible forces. When tested against animation-only or static ads, we found video ads converted at a 30% higher rate.
Video supercharges sales outreach
For sales outreach, consider video your Lasso of Truth, designed to compel responses. According to our research, sales outreach received 4x more replies and 8x more clicks when it included video.
Short video is eating the world
If you could see the future like Doctor Fate, you might find it's chock full of short form video. From Shorts to Reels, TikToks to Snapchats, quick video formats are on the rise and often get the best results.