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The Creative Brief

Tired of trite tips and ironically unactionable steps? The echo chamber stops here. In this creative newsletter, you can expect challenging opinions, thought-provoking ideas and inspiring stories on marketing and design—enjoyed by 50,000+ of the industry's best and brightest.

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Maggie Griffin

Maggie GriffinCreative Director, Four Columns Marketing

Jared Roberts

Jared RobertsDirector of Brand Design, Pearl Health

Paige Roberts

Paige RobertsMarketing Manager, Guilford

Angela Balasevicius

Angela BalaseviciusMarketing Specialist, Thermtest Inc.

Kelly JohnsonCreative Manager, DecorSteals

Tanishqa KambliManaging Director, eleventh

Lawrence HuMarketing Manager, Picture North

Trey KinzerGraphic Designer

Michael PhranerVideo Editor, Hexagon

Previous editions of The Creative Brief:

Manipulation is SO in right now 🎮

Manipulation is SO in right now 🎮

This week, we dig into the most valuable creative skills in the AI era, tackle a BIG Meta update, and much more.

Barbie goes Godzilla on Dubai. 🦖

Barbie goes Godzilla on Dubai. 🦖

Leading brands are doubling down on immersive marketing tactics. Here's why you should too.

Can't we all just get along? 🙏

Can't we all just get along? 🙏

Creatives and marketers live their best lives when they work together. Join our July 23rd G&G to live in brand harmony.

What would KXC do? 🤔

What would KXC do? 🤔

The path forward with AI can be confusing. Karen X. Cheng makes it simple... and effective.

Catch the ball. 🏀

Catch the ball. 🏀

Marketing and creative leaders are waiting on a smooth handoff with AI. Here's the issue with that.

Listen to the nerds. 🤓

Listen to the nerds. 🤓

Creative and marketing's best minds have some choice words about AI in your work.