Creative services

AI-Enhanced

Elevate your creativity and performance. Combining the top 1% of global creative talent with powerhouse AI tools, Superside’s AI Services bring you high-quality, high-performing creative 60% more efficiently.

Still Image Library

Key Art and Concept Composition

3D Gen AI Images

Static+

Character+

Voice+

Motion+

Rapid Branding

Copy and Concept Development

Still Image Library

Key Art and Concept Composition

3D Gen AI Images

Static+

Character+

Voice+

Motion+

Rapid Branding

Copy and Concept Development

Trusted by 500+ of the world's biggest brands.

A new era of creative work

Amplify the competitive advantages of AI.

Our team of expert AI creatives let you explore, create and test a greater variety of concepts and creative formats—getting to market sooner and increasing impact.

Better yet, we pass the savings directly to you. And, with the efficiencies you gain, you have even more bandwidth to scale.

Book a demo

MAKE THE FUTURE HAPPEN NOW

AI-Enhanced Creative

Still image libraries.

Get custom AI-generated image banks. We'll craft photorealistic imagery, illustrations, icons and more that function across your brand's digital ecosystem.

Key art & concept composition.

We quickly expand and diversify your brand’s visual library with any type of purpose-specific still images and AI ad design. Best suited for social media content and projects that require specific styles.

3D Gen AI Images.

Add a new dimension to your branded images—depth. We make your custom illustrations, characters, icons and mock-ups more vibrant and attention-getting with styles that range from ultra-realistic to the wildly abstract.

Character+

Achieve seamless character consistency across all platforms with photorealistic styling and 3D and 2D illustrations.

Static+

Up to 3x faster than a full motion pipeline, low-motion images, the micro animations, loops and other visual cues we can add, enhance the storytelling and impact of your ads.

Voice+

We create natural, expressive and customized voice-overs for video, interactive digital experiences, podcasts, audiobooks, branded storytelling, personalized audio messages, social media content and more.

Rapid branding

Fast-track exploration, experimentation and iteration. We quickly develop, test and build your brand’s visual vocabulary, introducing a broad spectrum of styles and formats that resonate across all audiences.

Copy and concept development

TWe integrate AI into the copywriting and concepting process, blending deep human insights with the precision of AI tools and ensuring your brand voice shines through.

Motion+

AI-powered and human-perfected, this service lets you get high-quality short animated clips, conceptual and art-driven films and brand manifestos up to 60 seconds in length faster than ever.

MEASURABLE SUCCESS

Realize AI's transformative results.

Amount of AI-enhanced projects for our customers since the launch of the service, and counting

500+

Faster from brief to delivery on average, compared to agencies

2x faster

Cost-per-asset reduction on average for any type of project compared to agencies

$1.4M+

Budget saved thanks to the leverage of AI

60%

ELEVATE CREATIVITY AND PERFORMANCE

Harness the power of AI.

Learn more about Superside's AI Services and how we can help you get tomorrow’s possibilities on today’s deadline.

our work

See how top brands use Superside.

Webflow

Illustration Design, Ad Creative

Pernod Ricard

eBook & Digital Reports, Video Production

Salesforce

Motion Design, Ad Creative

Shopify

Ad Creative

Antler

Brand Identity, Motion Design, Social Media Creative

Motion Design, Social Media Creative

EXPERT AI SERVICES & GUIDANCE

Be more creative, effective and productive

Conquer the fast-changing AI landscape, unlocking greater efficiency and scale and uncovering new possibilities.

EFFICIENCY & COST SAVINGS

Efficiency & cost savings

Generate and experiment with ideas up to 60% more efficiently, saving thousands in design costs and freeing up additional resources for further growth.

SCALABILITY

Scalability & diversity

Expand your team’s creative capacity and potential, exploring new styles, techniques and approaches with ease.

SCALABILITY

Differentiation

Tired of monotonous stock images? So are your customers. Use AI to create fresh, original on-brand images, illustrations and patterns.

SCALABILITY

Endless possibilities

Go beyond time and cost efficiencies, unlocking a full spectrum of creative possibilities that transform storytelling and engage audiences.

INTELLIGENCE + INTUITION

AI meets world-class talent.

Like any design tool, the skill and talent of the people using them is what truly defines the quality. Our experienced AI creatives are trained to bring you the best of both worlds.

Technology

AI Software

On their own, generative AI tools are designed to perform set tasks.

Can identify similarities and differences between brands

Can create almost anything you can imagine

Gives you endless options that may or may not work

Creates images, illustrations or copy

Technology + Expertise

AI + Superside

With an expert partner trained on these tools you can optimize the results.

Analyzes research and builds a larger brand strategy

Prompts AI for creative that’s on-brand and on-strategy

Selects the most relevant, impactful output

Provides optimized assets in the right sizes and formats

our team

Leading the charge in AI-Enhanced Creative

Jan Emmanuele

Jan leads Superside’s AI consulting team, with a PhD in AI for biomedical engineering and experience as a research scientist in medical AI. He spent three years at McKinsey in tech and private equity and led generative AI research at a venture capital fund.

Julio Aymore

A Clube de Criativos and Lusos award winner, Julio brings 16 years of experience, including 8 as Creative Director at DDB Portugal. He’s worked with brands like Volkswagen, Audi, Unilever, HBO, and Figma.

Rui Ferreira

A former copywriter and natural strategist, Rui is a compulsive researcher and hands-on experimentalist, always eager to explore new ideas.

Tamara Dalhuijsen

Tamara has 9+ years of experience in tech account and project management. She led AI integration at Superside, managing workflows, automations, and data tracking for 500+ GenAI projects. Her clients include Kellogg’s, Meta, Coca-Cola, and Google.

Philip Maggs

A recognized leader in AR, VR, and Creative Technology, Phillip spearheads innovation across creative industries. At Superside he is a catalyst for change, guiding teams that are setting new benchmarks in the field of Generative AI.

Manuel Berbín

Manuel, a core member of the Generative AI team, is an applied researcher with 16 years’ experience as a 2D illustrator and animator. A skilled cartoonist and graphic artist, he also teaches illustration and visual language at Airstart.

Alexandre Jacinto

Alexandre brings 20+ years of experience as a designer and creative director, with 9 years of research in design, VR, AR, and game design. He created Superside’s AI learning paths, assessments, workflows, and AR services.

"Superside makes it easy for Shopify's Growth team to get design done well and fast. Their platform is intuitive and enables speed."

Amir Jaffari, Growth Lead at Shopify

4,375Assets per concept delivered

12h-24hTurnaround time

ShopifyHow Shopify Built a Growth Workshop to Unlock Rapid Experimentation

"I am beyond happy with the work. Your designers routinely save the day!"

Justin Rands, Director of Brand at Oyster

57%Production time saved

$10,775Cost savings

20Videos delivered

OysterHow Oyster Automates Global Social Media Campaigns

"Superside has been a huge, huge success for us. Managing the design volume expected of our team was only possible with the support Superside provides."

Ethan Duff, Global Head of Creative at Salesforce

"Thanks to Superside, we’ve elevated ourselves. We’ve changed marketing in the industry by acting as more of a marketing agency for our brands, and streamlining that into robust marketing campaigns that move the needle."

Marc Vitulli, VP Marketing at S&S Activewear

4xIncrease in design capacity

60%Reduction in time to market

60+Number of brands

S&S ActivewearHow To Keep Creative Fresh for 60+ Different Brands

"For us it has been important to find a creative partner like Superside –a team we can trust to deliver quality work on time, even with short notices."

Myriam Malinge, Head of Marketing and Comms at Satair

100Average NPS for design projects

24h-48hTurnaround time

SatairHow Satair Uses Superside to Maintain Brand Consistency at Scale

"We have access and responsiveness to meet our business-critical needs. The combination of quality, speed and 24/7 support allows us to be agile and efficient."

Joseph Bradley, Global VP of IoT & Digital Services at Cisco

"The biggest benefit is time savings. The sheer volume Superside is able to produce is just amazing. If you think about 1-2 independent contractors vs. a team, it’s not a fair comparison."

Billy Schneider, Director of Digital Marketing at Oportun

"Superside took the time to learn about our company, applied their insights from various design projects and sought to meet our needs, even if it meant going through some additional edits."

Xander Shapiro, Chief Marketing Officer at ZEA

FAQS

Frequently asked questions

Superside integrates AI into its design services by leveraging it alongside a team of 60+ and growing AI-certified creatives to ensure efficient and high-quality outcomes. Our AI-enhanced projects consistently achieve high customer satisfaction scores, reflecting our commitment to delivering top-notch results through a blend of human expertise and cutting-edge technology.

No–at Superside, all design tasks are not solely completed by AI. Our human creatives play an integral role in every project, collaborating with AI to deliver tailored, high-quality design solutions. Unlike many AI design agencies, we pass all the cost savings from using AI services directly to our customers. For instance, if a project originally estimated at 10 credits of work is completed in 6 credits with AI services, the remaining 4 credits' worth of savings can be applied to another project or rolled over to the next month. Additionally, our commitment to quality ensures that the baseline quality of AI-enhanced projects matches that of normal projects, ensuring consistent excellence across all our deliverables.

AI enhances the efficiency of design projects at Superside by using generative AI technology to help customers explore a greater range of concepts more quickly while streamlining resource allocation and production times. This collaboration has resulted in a 70% faster turnaround time from creative development to project delivery. With over 500 projects completed to date, we continually train approximately 40 new creatives each month to effectively utilize AI tools, further optimizing efficiency and productivity.

Yes, if you prefer a more hands-on, human-centric approach, you can absolutely request projects without AI involvement. However, it's worth considering the trade-offs–while skipping AI might offer a traditional touch, it could mean missing out on lightning-fast turnaround times, cost savings, and a burst of creativity that sets your brand apart. It's important to note that while AI offers significant benefits, the baseline quality of projects remains the same whether AI is used or not. This ensures that the final deliverables meet your company's standards and brand consistency, regardless of the approach taken.

Yes, your designs will be unique even if you use our AI-enhanced design services. We ensure that each design reflects your brand identity distinctly. We have helped some of our customers generate 3,300 unique images and reduced design time by 37.5%. Our AI creative experts shape unique visual tones and distinctive design elements to craft a consistent and impactful brand narrative. For instance, We helped Amsive create 12 groundbreaking visuals, all 100% unique on-brand. Each project at Superside receives a purpose-built team tailored to its unique objectives and style, emphasizing the importance of uniqueness in every design.

Superside aligns with your existing brand guidelines to ensure brand consistency in AI-enhanced design or any kind of design. When needed, we can even help you develop or evolve your brand guidelines and design systems. Throughout all of our processes, we use strict quality control measures, combining AI analysis and human expertise to catch any deviations.

Yes, AI can significantly reduce turnaround time for design tasks. In our own experience, AI-enhanced projects use an average of 60% fewer design hours. Beyond automating time-consuming tasks like resizing and reformatting, AI gives you more room for human creativity and exploration. From brainstorming and concepting to streamlining and optimizing, AI lets you do more with less.

Yes, with Superside, you can give your input and feedback as your design evolves with AI. In fact, we build it into the process, ensuring that customers are an integral part of the review and feedback stages. Once you submit a project through our collaboration platform, your project manager will review your request and confirm your expectations. Then you’ll be included at every step from concept development to final approval. We continually evolve our collaborative platform and customer experience, adding integrations like Slack and Asana as well as enabling sharable links for all shareholder reviews.

No, there are no additional costs associated with AI-enhanced design services with Superside. Our customers pay for the overall design subscription service, which may (or may not–the choice is yours!) include the utilization of AI. If any, our AI-enhanced designs are cheaper, maintain the same quality and offer faster turnaround times, ensuring that the savings are passed on to the customer. On average, our AI-enhanced capabilities save 60% of credits per project, with all savings directly benefiting the customer. This cost-effective approach allows customers to leverage AI technology without incurring any additional expenses, making Superside's AI-enhanced design services a valuable choice for your business.

Using AI in design projects brings many advantages. It automates tasks, gives insights data-based insights, enables personalized experiences and boosts creativity. In addition to efficiency and cost-savings, it lets you explore more creative approaches and scale your overall design capacity. With novel approaches, it sets you apart from the crowd. And, as generative AI continues to evolve and improve, the possibilities are nearly endless.

Our AI is applied to design and marketing workflows for a range of industries. Whether they're SaaS or medical, it's more about the design than the industry application. As an outsourced marketing and creative partner, Superside has helped hundreds of brands across a range of industries from high-tech to imperfect foods. Beyond the industry, the common denominator is Superside's ability to help high-growth customers scale their design. Some of the most common use cases for our AI-enhanced design services have been developing custom image libraries and scaling ad design. However, AI keeps evolving and so is Superside. Any industry relying on design, user experience and data-driven decisions can benefit from AI-enhanced design services.

AI helps save costs in design projects in several ways. It automates tasks like image editing and data processing, which means less manual work, faster turnarounds and lower labor costs. Because designers can work more quickly, there's less risk during the concept exploration and development phase, letting you try new ideas and more of them, with less risk. It also makes teamwork smoother, reducing misunderstandings and do-overs. Plus, AI speeds up design and testing, so there's less back-and-forth and less money spent on corrections. That’s how AI's automation and optimization in the design process lead to significant cost savings.

AI design tools have gotten really good and can make top-notch stuff in many cases. However, whether they can match human-made designs depends on a few things. For tasks that are repetitive and need to follow strict rules, like making basic graphics or layouts, AI can often do just as well as or even better than humans in terms of speed and consistency. But in situations where emotions and originality matter more, AI designs might not quite measure up to what humans can do. Human designers bring their own unique ideas, feelings, and cultural understanding to the table, which can be tough for AI to copy.

After research and evaluation, we've curated a selection of the most reliable AI tools available. These tools include; ChatGPT, DALL-E, Midjourney, Craft, Pika, Adobe and many more. Our commitment is to ensure that you benefit from cutting-edge technology, backed by proven reliability and performance. Trust in our expertise to bring you the best in AI innovation.

AI-Enhanced

Amplify the competitive advantages of AI.

Our team of expert AI creatives let you explore, create and test a greater variety of concepts and creative formats—getting to market sooner and increasing impact.