The creative data partner your AI has been missing
Most generic data providers don't understand creative work. Superside does. We deliver high-quality human data, evaluations, and benchmarking for creative AI — fast enough to keep pace with your training cycles.
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Core Offerings
How we power your model's intelligence
Whether you're training foundation models, scaling ops pipelines, or shipping creative agent products — Superside brings world-class human creative expertise directly into your workflow.
RLHF & Data Labeling
Custom datasets built by pre-screened elite creative professionals — not crowdsourced generalists — fully managed from brief to delivery.
- Build custom datasets aligned to your needs using our pre-screened creative talent
- Fully managed end-to-end workflows — sourcing, annotation, QA, and iterative refinement
- Clean, well-documented dataset packages with clear specs and labeling taxonomies
Human Evaluations
Trained creative evaluators delivering high-signal preference data and failure analysis — calibrated to your agents’ intended use cases, not generic rubrics.
- Trained human raters and calibrated scoring to produce consistent, high-signal results
- Actionable readouts that pinpoint failure modes and guide your next training or fine-tuning iteration
- Brand adherence, quality & realism, creativity scoring, safety and cultural nuance
Creative Agent Arena
Custom benchmark suites designed around your internal success metrics. Track meaningful progress across models & prompts — and know exactly where to focus next.
- Compare models and variants over time with consistent methodology
- Clear benchmark reporting that connects results to decisions
- Tailored for enterprise-grade creative models and agentic workflows
THE TEAM BEHIND THE DATA
Global creative talent. Vetted.
Full-time creative professionals
850+
Countries and geographies covered
70+
Vetted Flexible Creative Talent Pool
10,000+
AI Projects Completed
+12,000
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Even more info about the latest in AI
From AI uncertainty to creative superpower: 6 lessons from Superside's Shift summit
What does it actually take to make AI work for creative teams, not just in theory, but in practice? At Superside’s SHIFT Summit, we heard directly from the people navigating it in real time. From creative leaders rethinking workflows to building entirely new systems, one thing became clear: AI isn’t the breakthrough. How you use it is.
The new Superspace, now with a brain
The biggest risk to creative quality isn’t bad ideas. It’s lost context. Every brief, every round of feedback, every campaign generates insight. But that insight rarely carries forward. It’s lost across decks, threads, and inboxes, forcing teams to reconstruct context instead of building on it. The result isn’t just inefficiency. It’s stagnation.GET STARTED
Ready to build better models & agents with better data?
Talk to our team about your data, evaluation, or benchmarking needs. We'll scope a solution that fits your unique goals.
