The 14 Top Digital Ads Agencies to Explore in 2024

Published Oct 2
Roger Match
Roger MatchContent Marketer
TL;DR

If your digital ads aren’t delivering results, consider outsourcing to a leading digital ads agency. Superside’s curated list of the top digital ads agencies in the world will help you find a partner that ticks all the right boxes.

Digital technology and communication now dominate daily life. On average, people spend 3 hours and 15 minutes daily on their phones.

With less time spent offline, advertising on digital channels has become crucial for brand survival, driving customer engagement, brand awareness and sales.

With over nine years in the creative business, we at Superside have extensive experience creating original and creative digital ads for customers across the globe.

We tapped into our team’s expertise to compile this comprehensive list of the 14 best digital ads agencies. But first, let’s explore why partnering with the ideal digital ads is one of the best ways to ensure business growth.

Why Choosing the Right Digital Ads Agency Is Crucial

There are many benefits to teaming up with a superb creative services partner. The lifespan of digital ads is shrinking, so you need an agency that can swiftly craft custom digital ads to keep enticing target customers.

Good digital ads agencies also bring deep expertise and a track record of targeting the right audiences, designing compelling ad creative and leveraging advanced analytics to track and measure performance as they go.

Data-driven custom strategies ensure that every dollar spent is aligned with your specific business goals, whether you’re set on driving conversions, increasing brand awareness, or growing customer engagement.

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Your perfect digital design partner will also know how to scale high-performing ads and optimize your digital marketing efforts. This team can manage online advertising campaigns across various platforms, leverage its expertise in pay-per-click (PPC) ads, optimize social media ads for engagement, and use programmatic technology to automate ad placement.

Additionally, a top-notch digital ads agency will use multi-channel digital strategies to ensure a cohesive, efficient approach to advertising, reaching the right audiences across multiple platforms to maximize performance and ROI.

Key Criteria for Choosing a Digital Ads Agency

Before you sign a contract, check that your digital ad agency partner adheres to the following criteria:

1. Industry insights, expertise and specialization

Choosing a design agency with specialized knowledge in your industry and target audience can lead to more effective digital campaigns, better engagement, a higher ROI and significant growth. If they’ve worked in your sector before, they’ll have knowledge to pull from.

2. Proven track record and case studies

Case studies demonstrate a digital ad agency’s ability to deliver successful campaigns, showing concrete evidence of its capabilities. Reviewing relevant case studies helps assess whether the agency can achieve similar results for your specific needs.

3. Range of services offered

Look for a digital ad agency that offers comprehensive services, including creative strategy, audience targeting, campaign management, A/B testing and analytics. These services work together to optimize every aspect of your campaigns, driving creative performance and ROI. Look for a partner that provides end-to-end solutions for successful ad campaign execution.

4. Transparency and communication

Clear communication and regular reporting are essential for a successful agency-client relationship. They ensure alignment on goals, provide transparency on campaign performance and allow for timely adjustments. Regular updates and open dialogue foster trust and collaboration, leading to more effective digital strategies and improved results.

5. Technology and tools

Tools like Google Ads, Facebook Business Manager, HubSpot and AI-driven optimization technologies are crucial for running successful digital ad campaigns. They enhance targeting precision (really zooming in on your target audience), streamline ad management and automate performance improvements. Agencies using these platforms can maximize ROI, adapt quickly to trends and deliver highly personalized, data-driven advertising strategies.

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The 14 Best Digital Ads Agencies in 2024

Ready to discover the trailblazers shaping the ad and digital marketing space in 2024? Let’s dive in.

1. Superside: Your go-to digital ad partner

 
 

Services offered:

  • Ad creative
  • App design
  • Brand identity
  • Web design
  • Graphic design
  • Illustration
  • Social media management, marketing and ads
  • Motion graphics and video production
  • Animation
  • Augmented reality (AR) and 3D design
  • Print, packaging and merch design
  • Branding services
  • Concept design
  • Presentations, eBooks and report design
  • Content creation and marketing
  • UX/UI design
  • Product design
  • PPC management
  • Creative performance
  • Multi-channel strategies
  • Programmatic advertising

Superside offers an unlimited design service and world-class ad expertise, making us the perfect partner for everything from social media and display ads to out-of-home and search ads. Our team, which comprises the top 1% of global creative talent, consistently delivers high-quality work tailored to our customers’ unique needs.

Importantly, we prioritize creative performance. Our innovative ad creative services are enhanced with AI, enabling us to scale digital production and create campaigns that are measurable and high-performing. The result: Our ads are not only beautiful; they also drive business growth.

Additionally, our creatives leverage our proprietary ad insights tool, SuperAds, to gain a better understanding of your digital ads' performance. This was highlighted by our Director of Revenue Marketing, Miles DePaul.

Performance marketers and creative teams at Superside have access to SuperAds, the only AI-powered creative insights tool built specifically for them. SuperAds enables teams to quickly create and share visual reports that address critical questions about ad performance on Meta, LinkedIn and TikTok, empowering you to learn and iterate in real-time.

Miles DePaul
Miles DePaulDirector of Revenue Marketing, Superside

In 2021, for example, PointCard approached Superside to expand its design team and improve its online revenue. Using Figma-based workflows, our team delivered 441 creative assets and nearly 30 new concepts in six months. As a result, PointCard achieved a record of 2,500 new user sign-ups in a single day.

In another example, we at Superside partnered with Shopify the following year to create ads quickly and at scale. We built ads based on briefs in mere hours, allowing for optimized testing and iteration at scale. This enabled Shopify to have a presence on all channels in the appropriate formats.

Need more convincing? Check out our comprehensive digital ad design guide, which further demonstrates our expertise.

Based in: Globally distributed across the Americas, Europe, Africa and Asia

Pricing: Starting at $5,000 per month.

Great for: Mid-market and enterprise-level businesses seeking on-demand support for a wide range of digital advertising services.

2. Publicis Worldwide

(Source: Publicis)

Services offered:

  • Online advertising
  • Brand design
  • Brand strategy
  • Digital marketing
  • Digital production
  • Direct marketing
  • Promotional marketing
  • Paid media
  • Social media management
  • Content marketing

Publicis Worldwide is a global creative network that aims to assist customers in leading the change in their marketing transformations. This network of agencies believes in creating strategies and ideas that enable brands to be unique, irreplaceable and in control.

This multi-award winning agency uses strategic, creative and digital ideas to support customers such as Cartier, Heineken, L'Oréal, Nestlé, Procter & Gamble and Walmart, in their marketing transformations. It’s a significant ad agency player in the digital space.

Based in: Paris, France, and across Europe, Asia Pacific, Latin America, the Middle East and North America

Pricing: On request.

Great for: Enterprise brands looking to become industry leaders with the help of a highly experienced creative partner.

3. Ogilvy

(Source: Ogilvy)

Services offered:

  • Advertising
  • Content creation
  • Brand experience
  • Brand strategy
  • Comms strategy
  • AdTech and data
  • Paid media

For 75 years, Ogilvy has focused on making brands matter. The agency believes in building brands over time, but generating sales leads overnight. It famously uses “borderless creativity” to develop culture-changing ideas that drive business growth.

This agency’s teams work from over 120 offices in nearly 90 countries, giving Ogilvy a truly global reach.

Ogilvy has worked with notable customers like Volkswagen, Verizon, Kiehl’s, IKEA and Coca-Cola, driving brand engagement to unprecedented levels.

Based in: Africa, Asia Pacific, Australia and Oceania, the Caribbean, Europe, Latin America, the Middle East and North America

Pricing: On request.

Great for: Brands looking for creative excellence and decades of online advertising experience.

4. Saatchi & Saatchi

Services offered:

  • Creative development
  • Digital and social
  • Brand strategy
  • Earned media, PR and organic social
  • Web design
  • Data sciences and analytics
  • Web development
  • Programmatic marketing
  • Media planning and buying

Saatchi & Saatchi draws its strength from embracing diversity and equity within its teams. The agency believes everyone contributes something unique to its marketing efforts and actively promotes the inclusion of women of color, the LGBTQ+ community, women and young people.

This advertising agency is part of the Publicis Group and has 130 offices in 70 countries and over 6,500 employees. HSBC, P&G, Toyota, Visa, and GSK are just some of its notable customers.

Based in: Offices around the world

Pricing: On request.

Great for: Brands looking for the Publicis global reach, but with a more boutique feel.

5. Dentsu

(Source: Dentsu)

Services offered:

  • Creative, content creation and design
  • Content production
  • Media and communications
  • Performance and retail marketing
  • Experience design and product innovation
  • Engagement and loyalty
  • Digital platforms and engineering
  • Analytics and insights
  • Content marketing

Dentsu’s motto, “Innovating to impact,” reflects its approach: Helping brands anticipate and prepare for the future while developing new strategies for sustainable growth in an evolving economy.

This full-service, major agency leverages its understanding of people to produce work that integrates brand, content, commerce and experience—all driven by contemporary creativity.

For Dentsu, each brand presents unique challenges, so its solutions are customized every time. There’s no one-size-fits-all approach to their ad campaigns.

Dentsu’s impressive customer list includes ABInBev, Vodafone, Mastercard, Nestlé and Estée Lauder.

Based in: Across Europe, Asia, Africa, North America and Australia

Pricing: On request.

Great for: Future-focused brands looking for bespoke solutions.

6. Rethink

(Source: Rethink)

Services offered:

  • Campaigns
  • Strategy
  • Design
  • Digital production
  • Public relations

Rethink’s approach is reflected in its name: To rethink what has been done to set the standard for the industry.

Rethink is an independent, owner-operated agency, enabling it to collaborate with brands it genuinely believes in and produce work that captures the world’s attention. They’re known for creating strategic campaigns that deliver results.

Although this is one of the smaller agencies on this list, Rethink has an impressive portfolio and strong client relationships with brands such as IKEA, Uber, Decathlon, Scotiabank and WestJet.

Based in: New York City, New York, United States; Montreal, Toronto and Vancouver, Canada

Pricing: On request.

Great for: American and Canadian brands looking to grow and expand their reach.

7. McCann Worldgroup

(Source: McCann)

Services offered:

  • Advertising
  • Content creation
  • Social and influencer marketing
  • Brand architecture
  • Brand identity and packaging
  • Retail experience
  • Production management
  • Customer experience

McCann is a globally acclaimed agency that focuses on creating enduring brands through a blend of award-winning creativity, strategic insight and innovation. The agency operates globally and regionally, collaborating with local businesses in over 100 countries.

The core McCann Worldgroup network comprises McCann, MRM, CRAFT and FutureBrand. It partners with Momentum Worldwide, Weber Shandwick and UM, giving it powerful reach and impact.

They’re known for delivering disruptive advertising campaigns. Notable customers on McCann’s portfolio include Chevrolet, Mastercard, Microsoft, IKEA and L'Oréal.

Based in: North America, Europe, Africa, Asia Pacific, Latin America and the Middle East

Pricing: On request.

Great for: Brands looking for global reach and solutions across the full marketing spectrum.

8. WPP

(Source: WPP)

Services offered:

  • Communications
  • Experience
  • Commerce
  • Technology

Global creative transformation company WPP aims to use creativity to create better futures for people and the planet. At the 2024 Cannes Lions, WPP won Creative Company of the Year, underscoring its commitment to innovative, impactful advertising solutions.

The agency is in over 100 countries and collaborates with various customers, including 303 Fortune Global 500 brands. Its notable customers include global brands such as Apple, British American Tobacco, Coca-Cola, Ford, Google and Unilever.

Location: London, United Kingdom and across the globe

Pricing: On request.

Great for: Brands looking for flexible creativity within a commerce framework.

9. Leo Burnett

(Source: Leo Burnett)

Services offered:

  • Advertising campaigns (including social media ads)
  • Branding
  • Marketing strategy

Leo Burnett has nearly 90 years of experience and operates 85 offices with over 8,000 employees worldwide, making it one of the largest agencies globally. Its guiding principle is straightforward: The most creative, effective and powerful work prioritizes people’s needs, wants, hopes and dreams.

The agency introduced the concept of HumanKind, which focuses on putting people first in marketing efforts and using creativity to transform behavior. Also part of the Publicis Groupe, Leo Burnett has worked with some of the world’s top brands, such as Samsung, Bank of America, Firestone, Kellogg’s and Nintendo.

Based in: Chicago, Illinois, United States and across the Americas, Asia Pacific, Europe, the Middle East and Sub-Saharan Africa

Pricing: On request.

Great for: Brands looking for people-focused creative work.

10. Porter Novelli

(Source: Porter Novelli)

Services offered:

  • Content creation
  • Public relations
  • Digital strategy
  • Market research

As one of the first innovators of social marketing, Porter Novelli delivers value to customers through a combination of data and creativity. The full-service company was established on the belief that businesses should be guided by their founders’ principles, not just the profit they generate.

With 90 offices in almost 60 countries, Porter Novelli has an extensive customer list. This agency works with renowned companies such as Mercedes, Chanel, Abercrombie & Fitch and Sainsbury’s, driving brand engagement with knockout ads.

Location: New York City, New York, United States and across North America, Europe, the Middle East, Africa and Latin America

Pricing: On request.

Great for: Brands looking for values-driven advertising experts.

11. Carat

(Source: Carat)

Services offered:

  • Online advertising
  • Strategy
  • Social media marketing
  • Digital strategy
  • Web design
  • Search engine marketing

Carat is a Dentsu company with 53 years of experience and over 100 offices worldwide. They’ve won 150 awards in the last year—a testament to the caliber of their work across digital channels.

Carat views media as an essential component of contemporary business, blending technological speed with the art of empathy. Its goal is to foster human understanding and create connections between people and brands through impactful media experiences.

Intel, Pampers, IKEA, Heineken, Cadbury and Mastercard feature on this agency’s list of notable customers.

Location: London, United Kingdom and around the world

Pricing: On request.

Great for: Brands looking for global reach, but for local businesses.

12. The Monkeys

(Source: The Monkeys)

Services offered:

  • Advertising
  • Content creation
  • Branding
  • Mobile app development

Established in 2006, The Monkeys develops thought-provoking ideas to assist brands in engaging with their audiences. In 2017, it became part of Accenture Song—the world’s largest technology-driven creative agency, which believes creativity creates value and opens up endless opportunities for customers and employees.

While one of the smaller ad agencies on this list, The Monkeys still features top Australian brands and institutions such as Telstra, the Sydney Opera House, Victoria Bitter and Qantas on its customer list.

Location: Sydney, Australia

Pricing: On request.

Great for: Australian brands or those looking to expand into the Australian market.

13. Lola Mullenlowe

(Source: Lola Mullenlowe)

Services offered:

  • Online advertising
  • Branding
  • Communication

We love this international advertising agency’s motto: “Crazy ambition makes serious things happen.”

This advertising agency brings Latin spirit in the form of passion, creativity, rebelliousness and fearlessness to their work. They’re also experts at connecting a brand’s essence with target customers’ emotions, helping them to deliver ads that truly resonate.

The team comprises over 20 different nationalities, making it the most diverse agency in Spain. The agency manages diverse online marketing campaigns, delivering impactful results for well-known brands such as Lynx, Burger King, Cornetto and Scrabble.

Location: Madrid and Barcelona, Spain

Pricing: On request.

Great for: Brands looking to expand into Spain or local businesses looking to grow in the global arena.

14. Major Tom

(Source: Major Tom)

Services offered:

  • Brand strategy
  • Content creation
  • Digital strategy
  • Social media
  • Customer journey
  • UX/UI design

Full-service agency Major Tom aims to help organizations cut through the noise and provide clarity for them to thrive. Its approach to data-driven strategies for customers consists of four phases: Explore, strategize, execute and optimize.

The agency has more than 70 employees and has collaborated with over 1,000 brands since its inception 24 years ago. Some of Major Tom’s notable customers include KPMG, Pepsico, Hootsuite, L'Oréal and Canon.

Location: New York City, New York, United States; Toronto and Vancouver, Canada

Pricing: On request.

Great for: Brands seeking a combination of creativity, strategy and technology in their campaigns to help drive business growth.

Unlock Winning Digital Ads With Superside

Top digital ads agencies with a proven track record of experience and data-driven ad strategies can enhance your digital presence and help you grow your business.

But choosing the best digital ad agency for your needs and business objectives is essential. If you’re searching for a team that can deliver high-quality, high-performing digital ads quickly, look no further than Superside. By combining AI and human creativity, we’re masters at scaling digital ad production to help our customers deliver high-performance campaigns and enjoy revenue growth.

We’re pretty confident in our ad production capabilities. Drop us a line.

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Roger Match
Roger MatchContent Marketer

Meet Roger, a content marketer driven by his love for online search, digital marketing, and performance marketing. When he's not immersed in the latest updates on Google, AI and social media, you'll find him passionately crafting strategies to simplify online searches for people, sparing them the frustration of navigating through endless pages. As a marketer, Roger Match has turned into the perfect match for Superside, helping us showcase our purpose, objectives and essence to the world.

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