The 25 Most Famous & Influential Graphic Design Companies in 2024

Many of the world’s famous graphic design companies have catalyzed trends and campaigns that celebrate human expression. Their work evokes emotion and communicates character, establishing a personality unique to the brand that enlisted them.

Good graphic design is an integral part of compelling brand experiences. If you want your product or service to be recognized, revered and remembered, you need an accomplished graphic design team by your side.

The list of exceptional graphic design companies is long, but Superside currently leads the way (and that’s not a surprise!). We offer design and productivity solutions to help you scale your marketing output quickly and cost-effectively, putting innovative graphic design services at your fingertips. And our world-class AI-enhanced approach underscores just how forward-thinking we are.

But other design agencies are vying for the top position, too. Keen to do your homework? This article explores how historical designs shaped brands, looks at the key criteria for fame and influence in graphic design, and lists 25 famous graphic design companies to make your brand fly.

How Graphic Design Firms Shaped the Creative Industry

The world’s first dedicated graphic design agency was founded in 1903 in Vienna, Austria.

The Wiener Werkstätte workshop brought together various creative artisans who worked in ceramics, fashion, silver, furniture, architecture and art. They produced utilitarian items in various media, from wood and leather to ceramics and postcards, and are considered 20th-century design pioneers.

The Bauhaus, a German art school that became famous for its approach to design, opened in 1919 in the city of Weimar. László Moholy-Nagy, a painter, photographer and professor at The Bauhaus, was one of the first to promote combining words and images in one design. The idea of functional typography was born.

In the early 1930s, Paul Rand significantly influenced modern graphic design. He produced some of the most recognized logos and brand identities, including icons for Ford Motor Company and American Express. Later, Saul Bass led the way, developing iconic logo designs for major brands like Kleenex, United Airlines and AT&T.

In the late 1950s, independent design firm Chermayeff & Geismar & Haviv entered the graphic design scene and produced many of the world’s most distinguished trademarks. American giants like National Geographic and Warner Bros are just two famous examples.

With the advent of the internet and smartphones, new design disciplines emerged. Whereas advertising and print design were once the core of graphic design, computer-aided design software and, most recently, AI technology radically changed how agencies develop and produce their work.

Superside is a great example: As an early adopter of artificial intelligence in design, our global team of world-class talent is highly trained in the latest AI design tools. This gives us that X-factor, making it possible to produce exceptional designs fast, reliably and at scale.

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The Essentials of Fame and Influence in the Graphic Design World

There are no hard-and-fast rules in the graphic design game. However, the most memorable design agencies often challenge conventional rules while creating visually striking work. They push creative boundaries and evoke strong emotions, helping their designs stand out and leave a lasting impression.

A few other ingredients that ensure success include:

Innovation

Companies must constantly innovate and challenge their creative limits to thrive in the competitive graphic design industry. To achieve fame and influence, their style must be distinct, and their work must be original, turning assumptions or expectations on their head.

Examples of this kind of innovation include Ivan Chermayeff’s abstract logos for brands like Mobil Oil Corporation, NBC and the Smithsonian Institute. His approach was the antithesis of the linear treatment of other wordmarks at the time. Milton Glaser’s creation of the “I ❤️NY” logo is another example. The logo was considered groundbreaking for its pre-emoji time.

Industry influence

Famous graphic design companies have set trends and standards in the global design realm. For example, Italian designer Massimo Vignelli of Vignelli Associates is best known for the New York City subway map and American Airlines logo. His timeless, minimalist aesthetic has inspired the next generation of designers.

American Paula Scher, former principal at Pentagram, developed visual identities for Microsoft, Coca-Cola and Tiffany & Co. Her distinctive typographic style and design approach have profoundly influenced the industry, setting new standards for others to emulate.

Impressive projects and customers

An easy measure of influence is the number of notable customers or significant projects in a graphic design company’s portfolio. Moreover, a firm’s creative success is usually evident in its ability to retain high-profile customers for repeated collaborations.

Explore our curated list of the 40 most famous graphic designers in the world, and you’ll note how an innovative approach made them rise to the top.

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25 Famous and Influential Graphic Design Firms in the World for 2024

If you’re hunting for a graphic design partner, you’ve landed on the right page. The following prominent graphic design companies are raising the bar with their intelligent approach to design—and can do the same for your brand.

1. Superside

Services offered:

• Brand development
• Motion design
• Web design
• Print design
• eBooks, reports and digital learning content design
• And way more!

There are many graphic design types, and Superside covers them all with unmatched creative competence. Using a structured graphic design process, we custom-build top-quality creative that nails the brief every time.

We’re super picky about the creative talent we employ, so you’re guaranteed to work with the best of the best. You can also expect speedy turnaround times: By tapping into AI, our creatives work 60% more efficiently than those employed at most traditional agencies, maximizing value for our customers. An all-inclusive subscription pricing model usually seals the deal, as it helps our customers keep costs low.

But don’t believe us; believe the companies that love working with us. We’ve partnered with giant brands like Amazon, Salesforce and Shopify, and count among the best online graphic design services in 2024.

Based in: Globally distributed across the Americas, Europe, Africa and Asia

Great for: Fast-growing companies and agencies looking for affordable, quality graphic design at scale.

2. Pentagram

(Source: Pentagram)

Services offered:

• Digital design
• Typography
• Brand strategy
• Film and motion design

Pentagram is the world’s largest independent design consultancy. Over the past five decades, the company has pushed the boundaries in design, securing a broad customer base that includes organizations in arts and culture, manufacturing and transport.

Brands such as the London Design Festival, Channel4, Columbia Business School and Reddit are on their long list of satisfied customers.

Based in: New York, United States; London, United Kingdom; Austin, Texas, United States; Berlin, Germany

Great for: Established brands looking for a multi-disciplinary team to make their project part of branding history.

3. Chermayeff & Geismar & Haviv

(Source: Chermayeff & Geismar & Haviv)

Services offered:

• Logo design
• Identity programs

One of the world’s most influential graphic design companies, Chermayeff & Geismar & Haviv is famous for producing iconic trademarks and brand identities.

This design studio is behind an impressive portfolio of work for National Geographic, the U.S. Open and Ivy League institutions Cornell and Brown.

Based in: New York, United States

Great for: Established and legacy brands looking to work with trademark and identity branding specialists.

4. House Industries

(Source: House Industries)

Services offered:

• Typography
• Font design

The graphic designers at House Industries are font design specialists, but they also create T-shirts, books and stationery to sell online.

This design studio creatively tweaks typography to perfection for its notable customer base, including The New Yorker, Hèrmes, Agent Provocateur, Target and MTV.

Based in: Delaware, United States

Great for: New and established brands looking for creative and innovative font or typography designs.

5. Eat Creative

(Source: Eat Creative)

Services offered:

• Brand strategy
• Market research
• Digital design
• Web design
• Visual identity

The multicultural team at Eat Creative helps international brands achieve local relevance in the Asia-Pacific region and regularly introduces local brands to a global audience.

The Peninsula hotel chain is one of Eat Creative’s most recognizable customers, with the agency producing collateral for every touchpoint of the hotel experience.

Meta, the American multinational technology conglomerate, is also on their list of customers.

Based in: Japan and Hong Kong

Great for: Brands looking to expand into the Asia-Pacific market using a strategic approach sensitive to cultural nuances.

6. The Chase Creative Consultants

(Source: The Chase Creative Consultants)

Services offered:

• Brand identity
• Brand strategy
• Motion design
• UX/UI design

This award-winning design agency set out to deliver a level of creativity that would challenge the dominant design scene when it opened its doors 35 years ago.

With projects for AstraZeneca, Tesco, the Museum of London, M&S Bank, Royal Mail and BBC Wildlife Fund gracing its portfolio, the consultancy has accomplished this objective with aplomb.

Based in: Manchester & London, United Kingdom

Great for: Companies looking for creative partners to conceptualize and craft their brand identity and bring it to life across various conventional and unconventional channels.

7. Saffron Brand Consultants

(Source: Saffron Brand Consultants)

Services offered:

• Brand identity
• Brand experience
• Brand development

Saffron Brand Consultants has made its name in developing show-stopping brand experiences.

Spread across four locations, this agency conceptualizes brand promises and experiences. Impressively, the firm has produced work for Meta, YouTube, Swisscom, Goldman Sachs and Visit London.

Based in: Madrid, Vienna; Istanbul, London

Great for: Established brands looking to work with brand experience experts to drive consistency and continuity across strategy, design and product.

8. Studio fnt

(Source: Studio fnt)

Services offered:

• Brand identity
• Brand experience
• Packaging design

Seoul Design Foundation, Arts Council Korea and the National Museum of Modern and Contemporary Art in South Korea are all featured in this agency’s project portfolio.

Studio fnt also has an ongoing relationship with tech company Apple, producing digital billboards that promote iStore openings in South Korea.

Based in: Seoul, South Korea

Great for: Corporate branding and graphic design for exhibitions and cultural events.

9. starfish

(Source: starfish)

Services offered:

• Brand strategy
• Brand experience
• Visual identity

Since 2002, this full-service branding and creative communications agency has produced omnichannel marketing materials by approaching projects through a brand experience lens.

Some of its best-known customers include Avis, Samsung, Dunkin’ Donuts and Weight Watchers.

Based in: New York, United States

Great for: Brands looking for a full-service agency that puts brand experience at the core of creative decisions.

10. Gumas

(Source: Gumas)

Services offered:

• Brand strategy
• Web development
• Digital marketing
• Search engine optimization

Gumas is among the most famous graphic design companies for its niche market. As “champion of the challenger brand,” this award-winning agency helps companies who are up against fierce competition.

Some of Gumas’ most significant projects include helping the San Francisco 49ers Foundation with its positioning language and logo design. It also designed a brand identity for SanDisk, one of the world’s best-known tech companies.

Based in: San Francisco, United States

Great for: Challenger brands looking to level up their brand strategy through tailored print and digital marketing services.

11. Studio Dumbar

(Source: Studio Dumbar)

Services offered:

• Visual identity
• Brand identity
• Sound identity
• Integrated branding

This award-winning graphic design firm, which describes itself as “curious and driven,” helps transform brands. Studio Dumbar’s professional expertise is vast, making it one of the best agencies in Europe to work with for a full-spectrum brand evolution.

Notable customers include Instagram, the Van Gogh Museum, the Dutch Government, MTV VMAs and Adidas.

Based in: The Netherlands

Great for: Leading global tech companies to small businesses passionate about making a difference and needing a creative partner to help their brand evolve.

12. Bravo Creative

(Source: Bravo Creative)

Services offered:

• Packaging design
• Branding
• Visual identity

“Go bold or go home” is the design ethos at this branding and design consultancy. Known for its “fearless creativity and versatile approach,” it’s one of the top graphic design companies in Southeast Asia.

Bravo Creative’s most famous projects include the retro graphics in Reebok’s Aztrek Seeding Kit and merchandise for Suzuki’s Jimny Owners Group 4x4 convoys.

This agency has also worked with global brands Sephora, Evian and Nike.

Based in: Singapore

Great for: Diverse global brands looking to push boundaries and refresh their visual identity in a bold, colorful way.

13. Wolff Olins

(Source: Wolff Olins)

Services offered:

• Brand strategy
• Visual identity
• Workplace branding
• Experience design

Wolff Olins distinguishes itself among top graphic design firms through its innovative approach to organizational culture, setting it apart in the industry.

This team believes in driving impact inside and outside organizations through branding experiences and fine-tuning employee and employer value propositions. It does this through graphic design, messaging, communication strategy development and campaigns.

Some of its well-known customers are GSK, LG Electronics, Patreon, TikTok and Uber.

Based in: London, United Kingdom

Great for: Organizations undergoing significant change that want to work with culture-focused branding experts.

14. Dessein

(Source: Dessein)

Services offered:

• Visual identity
• Brand strategy
• Logo development

Since 1987, Dessein has worked with food brands like Cadbury and Natural Vanilla. It has also designed wayfinding and interpretive signs for public spaces in Western Australia, like the Albany Entertainment Centre and Perth’s Whiteman Park.

This famous graphic design agency has built its name as a specialist in functional product packaging solutions.

Based in: Perth, Australia

Great for: Consumer brands looking for a human-centric design focus, whether developing a brand identity or product packaging.

15. MetaDesign

(Source: MetaDesign)

Services offered:

• Brand strategy
• Brand experience
• Web design
• Motion design

MetaDesign is so influential that it has worked on brand identities for automotive giants Porsche and Volkswagen and luxury beauty brand Yves Saint Laurent Beauty.

This firm’s proprietary tools enable it to deliver brand strategy, brand creation and impressive UI/UX design for some of the biggest household names, including Coca-Cola, Hansgrohe and Lacoste.

Based in: Beijing, China; Berlin & Düsseldorf, Germany; Lausanne & Zurich, Switzerland; New York & San Francisco, United States; Shanghai, China

Great for: Brands from various industries looking to work with design experts for branding solutions, UI/UX design and web design.

16. Radish Lab

(Source: Radish Lab)

Services offered:

• Web design
• Web development
• Branding

“Good design for nice people” is the mantra of this web design and web development company.

The Radish Lab crew believes in building beautiful websites using its creative and technical expertise and mission to help organizations make the world “more just, equitable, and sustainable.”

The Clinton Foundation, Unicef, the American Cancer Society, the Sesame Workshop and the Family Online Safety Institute are a few of their customers.

Based in: Berlin, Germany; Brooklyn, New York, United States

Great for: Purpose-driven organizations looking to work with a design company that resonates with their mission to create meaningful change.

17. Penji

(Source: Penji)

Services offered:

• Web design
• Motion design
• Typography
• Illustrations

Online graphic design subscription service Penji is a fuss-free solution for one-off, quick-turnaround design jobs.

The agency’s proprietary platform allows you to request designs on demand, and you can hand-pick graphic designers or allow the platform’s AI “matchmaker” to do the work for you.

Some of Penji’s most recognizable customers include Uber, UPS, Best Buy and Coinbase.

(Side note: While Penji offers a subscription service similar to Superside, it’s not Superside. We help enterprise brands scale design efficiently, focusing on results-driven solutions. In contrast, Penji caters to marketing and creative teams needing rapid turnaround on straightforward design requests.)

Based in: New Jersey, United States

Great for: Brands or agencies looking to outsource design requirements using a more transactional platform-based tool.

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18. Landor

(Source: Landor)

Services offered:

• Brand identity
• Brand strategy
• Brand experience

One of the most famous graphic design companies on our list, the Landor group is also one of the largest. Consulting, design and experience are its key areas of expertise.

This agency’s innovative solutions span campaigns, packaging and branding that have shaped brand perceptions. Iconic names on their customer list include Renault, M&Ms, Tata, Nike Kids, Kellogg’s, the Australian Open and Walmart.

Based in: 32 locations around the world, including Tokyo

Great for: Bigger global brands that want to partner with one of the largest graphic design firms to push boundaries and evolve their overall brand experience.

19. Triboro

(Source: Triboro)

Services offered:

• Typography
• Packaging design
• Logo design
• Visual identity

Triboro’s primary customer focus is publishing, art, fashion, music, lifestyle and cultural institutions.

Creative heavyweights Marc Jacobs and the Museum of Modern Art (MoMA) are among this agency’s most notable customers. The New York Times magazine, Intel, Prince and Paul McCartney are other noteworthy patrons.

Based in: Brooklyn, New York, United States

Great for: Artistic and design brands and cultural institutions looking for a range of graphic design services from a small, passionate studio.

20. Mucho

(Source: Mucho)

Services offered:

• Digital marketing
• Brand identity
• Digital design
• Brand strategy
• Motion design

Mucho, an international design firm, employs over 35 designers and strategists across four countries. They offer a comprehensive list of services, including brand strategy, identity creation, motion design, graphic design and ongoing brand management.

Fintech providers PayPal, Venmo and Visa have worked with Mucho, as have Chanel, World Design Weeks and the San Francisco Art Exchange.

Based in: Barcelona, Spain

Great for: Global and smaller-scale organizations looking to elevate their brands through various creative services, tapping into the expertise of top graphic design companies.

21. Frog

(Source: Frog)

Services offered:

• Brand strategy
• Brand experience
• Web design
• Mobile app development

With a mission to “advance people and the planet,” this design studio prides itself on being a modern, future-thinking company. This agency fuses AI, data, strategy, creativity and tech to help brands develop and market sustainable solutions.

Frog’s Toys ‘R‘ Us brand experience revamp and mobile app development for David Lloyds Clubs are some of its most significant pieces of design work to date.

Other notable brands it’s worked with include Unilever, Volvo Group, BNP Paribas and IKEA.

Based in: Belgium and Switzerland

Great for: Larger global businesses looking to partner with brand and growth specialists to unlock data-driven, tech-enabled design solutions and grow their digital presence.

22. Happy Cog

(Source: Happy Cog)

Services offered:

• Digital design
• Web development
• Brand strategy

“Digital, made to order” sums up this full-service digital agency’s ethos. Since 1999, this creative team has provided web design and web development services to customers in a range of industries.

Beyond design, this creative agency also offers brand strategy, digital marketing services, paid media and UX expertise, positioning the agency as a one-stop shop for all things digital.

Some well-known brands it’s worked with are Central Park, New York City, Faber Law Group and Yoga International.

Based in: New York, United States

Great for: Medium-sized organizations wanting to elevate their digital branding with experts in digital strategy, design and web development.

23. Pearlfisher

(Source: Pearlfisher)

Services offered:

• Visual identity
• Digital design
• Motion design

McDonald’s, Kahlua and Cadbury all have something in common. Besides being globally recognized consumer brands, their packaging is among the creative projects that brand design agency Pearlfisher has had a hand in evolving.

Rated as one of the best graphic design agencies in the world, it innovates by helping brands anticipate and interpret change.

Notable customers include Kotex, Lucozade and SodaStream.

Based in: New York, United States; London, United Kingdom

Great for: Consumer brands looking for a design company that puts curiosity about how people’s lives are changing at the center of everything they do.

24. SocioDesign

(Source: SocioDesign)

Services offered:

• Brand identity design
• Packaging design
• Web development
• Web design

This top graphic design company prefers working on contemporary brand identities and packaging solutions for its customers, including the likes of Nokia, Swordfish and Gandou.

Its minimalist style is easy to spot in beauty and toiletry brands Tenzing Skincare and Soap Industries. This team has also conceptualized exhibition spaces for the Victoria & Albert Museum’s Sainsbury Gallery and led web development for Curious Spaces and Kickstart.

Based in: London, United States

Great for: Small to medium businesses looking to transform their brands into powerful cross-cultural assets.

25. Jones Knowles Ritchie (JKR)

(Source: Jones Knowles Ritchie)

Services offered:

• Brand identity
• Film and motion design
• Packaging solutions
• Brand experience

The Jones Knowles Ritchie (JKR) graphic design studio excels at brand strategy and design, packaging, motion design, structural design, brand experiences and more.

Most of these services were applied in Burger King’s first global rebrand in two decades, helping JKR leave its mark on graphic design history.

The studio has also worked with Budweiser, Heinz, Fanta and Stella Artois.

Based in: New York, United States; London, United Kingdom; Shanghai, China

Great for: Major international consumer brands seeking to modernize and energize their brand identity and customer experience.

Superside: Shaping the Future of Graphic Design

As graphic design has evolved over time, so has the fame and influence of the world’s top graphic design companies.

Superside features first on this list of best graphic design companies for a good reason: Our customers get to work with the top 1% of global creative talent, and our cutting-edge AI-enhanced capabilities and creative subscription service model make it easy for customers to scale their design output without breaking the bank.

We’re shaping the future of graphic design. Keen to get in on the action and discover more about our graphic design services? Book a call.

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