/ SALT
SALT
Project Summary

A Well-Seasoned Investment in Creative-as-a-Service

How do you engage people with complex topics, like crypto-backed loans and credit cards, in a catch-my-attention-now-or-I’ll-skim-right-past-it-world? You zoom past go and head straight to I-see-you-looking-at-me explainer videos packed with motion graphics and backed by groovy beats.
Year

2022

Industry

Fintech

 
 
Rob Odell
Rob OdellChief Product Officer & Head of Marketing , SALT

SALT was also able to use the branded designs, motion graphics and explainer videos in pitch decks to help capture the imagination of investors while raising capital. Now that’s keeping your assets liquid.

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