Blog > Brand Management

Brand Management

From research and ideation, to design and amplification, we take a holistic look at branding with tips, inspiration, and much more.
Strategies & Services for Successful Brand Video Production in 2024
Brand Management
9 min read

Strategies & Services for Successful Brand Video Production in 2024

Discover what it takes to build impactful video production strategies for brands and get ahead of the pack with expert insights from Superside. 
Roger Match
Content Marketer
12 Top Best Logo Design Companies & Services in 2025
Brand Management
9 min read

12 Top Best Logo Design Companies & Services in 2025

Discover 2025's top logo design companies, including Superside, Pentagram and more. Find the perfect fit for your brand's logo design needs.
Roger Match
Content Marketer
How Custom AI Models Help Brands Scale
Artificial Intelligence
7 min read

How Custom AI Models Help Brands Scale

But first, what are custom AI models? How do creative teams use them and how are they made. Oh, and some examples would be good too.
Michelle Martin
Contributing Writer
150 Award-Winning Logos for Inspiration & Design Ideas in 2025
Brand Management
12 min read

150 Award-Winning Logos for Inspiration & Design Ideas in 2025

It's time for some logo design inspiration! We scraped the internet to come up with these 150+ award winning logo designs.
Roger Match
Content Marketer
15 Key Examples & Services for Corporate Logo Design in 2025
Brand Management
10 min read

15 Key Examples & Services for Corporate Logo Design in 2025

Need to revamp your corporate logo design? Explore essential tips, real-world examples and top design services to transform your brand this year.
Emanuel Rojas Otero
Content Specialist
Top 10 Branding Services for Corporations and Enterprises in 2024
Brand Management
9 min read

Top 10 Branding Services for Corporations and Enterprises in 2024

Consistent branding helps customers identify your brand across touch points. We list 2024’s best companies delivering branding for corporations.
Roger Match
Content Marketer
50 Big Brands that Did a Major Logo Redesign in 2025 (& What We Learned)
Brand Management
14 min read

50 Big Brands that Did a Major Logo Redesign in 2025 (& What We Learned)

The power of a great logo design is irrefutable. 2025 was a year for shake-ups! We compiled a list of 50 big companies that did a logo redesign. Check them out!
Emanuel Rojas Otero
Content Specialist
How to Build the Best Brand Experiences (With Examples)
Brand Management
6 min read

How to Build the Best Brand Experiences (With Examples)

The best brand experiences (experiential marketing) foster deeper connections with prospects than traditional marketing. Learn how to create your own.
David Wilson
Senior Content Marketer
4 Ways to Slash CAC Right Now—With Design Subscriptions
Smart Bets
7 min read

4 Ways to Slash CAC Right Now—With Design Subscriptions

Many businesses are watching customer acquisition costs skyrocket. Few understand how their design decisions are growing their CAC... or how they can reduce it.
David Wilson
Senior Content Marketer
Dear Creative Marketer: Stop Trying to Be a Unicorn—Be a Camel
Brand Management
7 min read

Dear Creative Marketer: Stop Trying to Be a Unicorn—Be a Camel

"Explosive growth" is pure luck. Why are we betting everything on a horse?
Fredrik Thomassen
CEO
Virtual Events: The Secret Ingredient to Positive Brand Experience
Brand Management
8 min read

Virtual Events: The Secret Ingredient to Positive Brand Experience

The usual marketing ploys don't work anymore: it's time to get experimental. This is why you need to use virtual events to boost your brand experience
Sofie Koevoets
Content Marketing Manager
14 Content Marketing Examples to Inspire Your Strategy
Digital Marketing
13 min read

14 Content Marketing Examples to Inspire Your Strategy

Check out the best content marketing examples! From Netflix to Chili Piper, these brands are paving the way with their world class content.
Cassandra King
Former Head of Content & Community
50+ Amazing Google Slides Themes for Powerful Presentations
Presentation Design
12 min read

50+ Amazing Google Slides Themes for Powerful Presentations

Need help creating powerful and effective presentations? These 50+ amazing Google Slides themes come in multiple styles and are ready for you to download.
Sofie Koevoets
Content Marketing Manager
The Brand Gap: What You Think vs. What Really Matters
Brand Management
5 min read

The Brand Gap: What You Think vs. What Really Matters

Marketers and creatives help shape and guide brands, but they shouldn’t forget that it's how their audiences feel and respond that makes all the difference.
Michelle Mire
Senior Content Marketing Specialist
The Definitive Guide To Cross-Channel Marketing
Brand Management
6 min read

The Definitive Guide To Cross-Channel Marketing

Cross-channel marketing is the linchpin of your marketing strategy. In this guide, we’ll show you exactly how to boost your brand through cohesive design.
Sofie Koevoets
Content Marketing Manager
How to Find Brand Distinction in a Crowded Market
Brand Management
12 min read

How to Find Brand Distinction in a Crowded Market

Understand the fundamentals of brand distinction using examples and learn how to build a distinctive brand, all in one go.
Piotr Smietana
Director of Brand & Marketing Creative
4 Brand Moments Marketers Need to Learn From
Brand Management
6 min read

4 Brand Moments Marketers Need to Learn From

A single "moment" can define a brand's success. Here are four shining examples to inspire and guide your own branding.
David Wilson
Senior Content Marketer
Brand Identity Creation : Complete Step-by-Step Guide (2024)
Brand Management
14 min read

Brand Identity Creation : Complete Step-by-Step Guide (2024)

Master the art of brand identity creation with our 2024 guide. Gain insights into creating a brand that captivates your audience and drives business growth.
Team Superside
An extension of your in-house team
Digital Asset Management: How to Boost Your Creative Flow
Brand Management
9 min read

Digital Asset Management: How to Boost Your Creative Flow

Learn about the benefits of digital asset management (DAM) and how it can help your business work more efficiently.
Sofie Koevoets
Content Marketing Manager
Branding Brilliance: Your Guide to Great Branding
Brand Management
14 min read

Branding Brilliance: Your Guide to Great Branding

The comprehensive, everything-you-need guide to establishing, reinforcing or pivoting your brand design.
Sofie Koevoets
Content Marketing Manager