•Ad creative
Eye-catching designs that perform•Social media creative
Engaging assets for all platforms•Presentation design
Captivating slides that tell your story•Illustration design
Visual storytelling for your brand•Branding services
Expertise & custom design services•Email creation
Click-worthy emails that drive engagement•Web design
Stunning websites built to engage•eBooks & report design
Your digital content supercharged
Piotr Smietana
Director of Brand & Marketing CreativePiotr is a Director of Brand & Marketing Creative at Superside, based in Cracow, Poland. He's a video marketing expert with over 11 years of experience in digital marketing, advertising, gaming and the film industry. When not at work, you can find him flying his drone on an epic adventure, jamming on the electric guitar or hitting up a nearby music festival.
Design Strategy12 min read
The 15 Types of Graphic Design in 2025 (With Real Examples)
Graphic design is more than just aesthetic appeal, and today, we'll explore the 15 most relevant types of graphic design in 2025.
Director of Brand & Marketing Creative
Design Strategy12 min read
The Gestalt Principles of Design Are Important in 2025 (Examples)
The Gestalt Principles of Design influence much of our visual world. How can you take advantage of it?Director of Brand & Marketing Creative
Design11 min read
10 Great Graphic Design Examples from the Tech Industry for 2025
In a world filled with poor logo design, and cringeworthy posters, we take a deep dive into 10 great graphic design examples that will help your tech business thrive and convert.Director of Brand & Marketing Creative
Digital Marketing9 min read
The Best Graphic Design Software and Tools for 2024
We review the best graphic design software and tools, with comparisons of top products, their features, benefits, pricing and more.Director of Brand & Marketing Creative
Brand Design5 min read
5 Modern Rebranding Examples With Serious Wow Factor
Discover five organizations who fearlessly reinvented themselves with fresh, powerful brands—these modern rebranding examples rise above the rest.Director of Brand & Marketing Creative
Design Strategy5 min read
Scaling Design as an Enterprise: 3 Ways to Accelerate to Warp Speeds
Design moving at glacial speeds? Discover three ways to accelerate design at scale, no hiring required.Director of Brand & Marketing Creative
Design13 min read
10 Best Practices For Beautiful UX Design
Create brilliant UX designs using these best practices and avoid common mistakes so you can develop your reputation as a designer.Director of Brand & Marketing Creative
Brand Management12 min read
How to Find Brand Distinction in a Crowded Market
Understand the fundamentals of brand distinction using examples and learn how to build a distinctive brand, all in one go.Director of Brand & Marketing Creative
Design Strategy8 min read
The In-Depth Guide to Professional Services Design
Professional services design can be tricky to perfect. Use these expert insights to up your game and get noticed.Director of Brand & Marketing Creative
Design Inspiration9 min read
7 Packaging Design Tips and Tricks (+ Examples to Inspire You)
Learn from the pros to create beautiful, functional product packaging. We've compiled a list of tips and inspiration for your packaging design.Director of Brand & Marketing Creative
Brand Management9 min read
How to Maximize Brand Awareness & 10 Tips to Build It
Use these 10 tips to create strong brand awareness ads to reach new customers and cement your position with your existing audience.Director of Brand & Marketing Creative
Design Inspiration12 min read
10 Design Trends to Inspire You in 2023
Wondering what design trends will be popular in 2023? Look no further! Here are the best design trends and inspiration for the year ahead.Director of Brand & Marketing Creative
Artificial Intelligence9 min read
AI Art and Graphic Design: How Technology is Shaping Art
AI is becoming a powerful tool in the world of digital creativity, but does it pose a threat to the future of traditional art and design?Director of Brand & Marketing Creative
Digital Marketing9 min read
The 5 Tips for Design You Didn’t Know You Needed
Digital marketing demands design expertise to thrive in a competitive industry. Check out our graphic design tips to enhance and meet your creative needs.Director of Brand & Marketing Creative
Design Strategy6 min read
The True Cost of Design Talent
Top design talent can elevate your brand - but it doesn't come cheap, if you intend to keep it in-house.Director of Brand & Marketing Creative
Motion Design8 min read
12 Principles of Animation & How Best To Use Them
Motion design is a great way to tell a story in your marketing materials. Learn about the main principles of animation you need to know!Director of Brand & Marketing Creative
Brand Management8 min read
7 Brand Guideline Examples That Inspire Greatness and Growth
Enabling in-house teams and external partners, brand guidelines are a huge win for efficiency and consistency. Uncover the basics and see leading examples.Director of Brand & Marketing Creative
Design Inspiration8 min read
13 Principles of Design: The Complete Guide With Examples
Design is often best when it leverages core principles. Here are all 13 Principles of Design and why designers choose to use them.Director of Brand & Marketing Creative
Digital Marketing6 min read
The Importance of Excellent Design in B2B Marketing
In a sea of B2B companies, strong design is what separates you from your competition. read on to learn how strong design can turn your marketing goals into reality.Director of Brand & Marketing Creative
ContentOps10 min read
Everything You Need to Develop a Modern B2B Content Marketing Strategy
Guide to Developing a Modern B2B Content Marketing Strategy.Director of Brand & Marketing Creative