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Digital Advertising

Advertising Creative Strategy Approaches for Global Enterprises
Digital Advertising
11 min read

Advertising Creative Strategy Approaches for Global Enterprises

Discover top advertising creative strategy approaches and best practices for global enterprises, with examples from the world’s biggest brands.
Emanuel Rojas Otero
Content Specialist
15 Top-Rated Marketing Vendors for Enterprise Success in 2025
Digital Advertising
10 min read

15 Top-Rated Marketing Vendors for Enterprise Success in 2025

Superside’s definitive list of specialized marketing vendors showcases excellent options for enterprises seeking impactful, scalable marketing services.
Emanuel Rojas Otero
Content Specialist
5 Common Digital Ad Mistakes That Tank Performance
Digital Marketing
10 min read

5 Common Digital Ad Mistakes That Tank Performance

I love it when my ads fail everywhere, said no one, ever. Learn 5 reasons digital ads fail so you can avoid these mistakes on your next digital campaign.
Michelle Mire
Senior Content Marketing Specialist
50 Best Google Slides Themes for Powerful Presentations in 2025
Presentation Design
12 min read

50 Best Google Slides Themes for Powerful Presentations in 2025

Need help creating powerful and effective presentations? These 50+ amazing Google Slides themes come in multiple styles and are ready for you to download.
Sofie Koevoets
Content Marketing Manager
10 Inspiring & Practical AI Ad Creative Examples
Artificial Intelligence
5 min read

10 Inspiring & Practical AI Ad Creative Examples

81% of creative professionals have used AI. These 10 AI ad creative examples from brands like Coke, Heinz, Boomi and SmartNews vividly show the reasons why.
Nick Bouchard
Contributing Writer
How To Create Stunning Ad Creative With AI in 5 Steps
Artificial Intelligence
12 min read

How To Create Stunning Ad Creative With AI in 5 Steps

Superside shows you how to ideate, create and scale your ad creative with AI directly from the brands who do it best.
Hiba Amin
Contributing Writer
Why Your Digital Transformation Technology Stack Should Include AI
Digital Advertising
6 min read

Why Your Digital Transformation Technology Stack Should Include AI

Wondering why your digital transformation technology stack should include AI? What does that even mean for your marketing and creative workflows? Find out.
Michelle Martin
Contributing Writer
Beyond the Brief: Using Memes in Advertising Social Ads
Digital Advertising
4 min read

Beyond the Brief: Using Memes in Advertising Social Ads

Uncover how Superside creative teams used memes in advertising—helping Reddit get a 50% boost in CTR with a brilliantly absurd campaign.
Michelle Mire
Senior Content Marketing Specialist
Beyond the Brief: Reimagining Lead Generation Ads With AI
Artificial Intelligence
4 min read

Beyond the Brief: Reimagining Lead Generation Ads With AI

Want to push the creative envelope with your lead generation ads? Learn how you can brainstorm ideas with ChatGPT to help prompt Midjourney and other tools.
Michelle Mire
Senior Content Marketing Specialist
The Case for Out-of-Home Advertising (With 5 Winning Examples)
Digital Advertising
5 min read

The Case for Out-of-Home Advertising (With 5 Winning Examples)

Why out-of-home advertising? Why now? Find out why this traditional tactic is making a comeback and get inspired by campaigns that delivered real ROI.
Andres Levinton
Director of Growth Marketing
Beyond the Brief: An AI-Powered Ad Campaign
Artificial Intelligence
4 min read

Beyond the Brief: An AI-Powered Ad Campaign

On the fence about AI in advertising? Let this campaign serve as inspiration. Open your mind, feast your eyes and learn how to make AI your ally.
Tessa Reid
Sr. Content Marketing Manager
The Cure for Ad Fatigue: A Growth Marketer’s Methodology
Digital Advertising
6 min read

The Cure for Ad Fatigue: A Growth Marketer’s Methodology

Learn about the dangers of ad fatigue—the warning signs, solutions and a totally unique metric to detect (and get ahead!) of this performance killer.
Marcus Moraes
Growth Marketing Specialist
What to Expect (And How to Succeed) With Advertising Design in 2023
Advertising Design
11 min read

What to Expect (And How to Succeed) With Advertising Design in 2023

Take a look at some of the predicted trends for 2023 in ad design and get a retrospective on some of the most popular ad design trends over the past years.
Andres Levinton
Director of Growth Marketing
How to Scale Paid Ads, Startup Style
Digital Advertising
5 min read

How to Scale Paid Ads, Startup Style

Learn how to successfully scale ads as a startup with advice from Simon Heaton, Director of Growth and Product Marketing at Buffer.
Andres Levinton
Director of Growth Marketing
Want to Boost Brand Awareness and Lower CAC? Unleash the Power of Your Creative
Digital Advertising
5 min read

Want to Boost Brand Awareness and Lower CAC? Unleash the Power of Your Creative

Scroll-stopping creative is one of the best ways to build brand affinity and lower your marketing spend. Make the most of every dollar, earn more customers and take control of customer acquisition costs.
Michelle Mire
Senior Content Marketing Specialist
Why Your Marketing Strategy Works Hard for Its Money (And It Should)
Digital Advertising
8 min read

Why Your Marketing Strategy Works Hard for Its Money (And It Should)

Marketing strategy is your battle plan in the war for attention. It's where you start when choosing tactics and what you come back to when measuring results.
Michelle Mire
Senior Content Marketing Specialist
Aging Ads? Stellar Creative is Your Secret Sauce
Digital Marketing
8 min read

Aging Ads? Stellar Creative is Your Secret Sauce

Creating an effective digital ad is only half the battle—making it last is the other half. You can’t stop time or the need for powerful, compelling creative.
Michelle Mire
Senior Content Marketing Specialist
2 Design Tactics to Triple Your Click-Through Rate Right Now
Digital Marketing
4 min read

2 Design Tactics to Triple Your Click-Through Rate Right Now

Clicks are the marketer's currency. Creative design is what wins them. Check out what Superside's experts advise.
David Wilson
Senior Content Marketer
How Killer Content Spins Your Marketing Flywheel Like a Boss
Digital Marketing
4 min read

How Killer Content Spins Your Marketing Flywheel Like a Boss

The marketing flywheel is propelled by customer experiences. But it isn't just customers that make the wheel spin—your content is an equally important force.
Michelle Mire
Senior Content Marketing Specialist
Is the Marketing Funnel F***ed?
Digital Marketing
6 min read

Is the Marketing Funnel F***ed?

Marketers are questioning the funnel. Is there any use for it these days?
Amrita Mathur
Former VP of Marketing